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Press Coverage on AFL Grand Final in Jakarta

  • Thursday, October 01 2009 @ 06:00 am ACST
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Asia

The Jakarta Bintangs have for the past 12 years conducted an AFL Grand Final breakfast in Jakarta an event which has grown to be arguably the largest AFL Grand Final function held outside Australia.

This year was no exception though the Bintangs, always the innovators, seem to have pulled off a coup by having the Jakarta Globe as one of their sponsors.

The English language daily newspaper, which has mainstream circulation in Jakarta, had a 4-page liftout on the AFL Grand Final, including full teams, analysis and predictions along with a write-up of the Bintangs' current progress in developing the game locally in Indonesia. I would venture to say that the coverage exceeded that of most of the Sydney and Brisbane dailies.

The piece-de-resistance however, was at the conclusion of the game, where those who were at the Bintangs function in the Shangrila Hotel were presented with a Jakarta Globe Cats 2009 Premiers poster in the style of the late WEG of the Melbourne Herald.

Outstanding!