LA Challenge gets a mention in The Australian
- Thursday, September 08 2005 @ 11:43 pm ACST
- Contributed by: Brett Northey
- Views: 2,992

The Australian is Australia's major national newspaper and on 18th August 2005 ran a story previewing the Round 21 AFL match between Sydney and the Kangaroos. The first half focused on the non-Victorian domination of recent AFL grand finals, but of interest on the international front was a discussion of Aussie Rules as an important potential product in promoting "Brand Australia", and was put in the context of the upcoming match in Los Angeles between the two sides.