Reader Demographics for WFN - the first six months
- Thursday, February 17 2005 @ 05:32 am ACDT
- Contributed by: Aaron Richard
- Views: 2,924
After first going online in July/August of 2004, World Footy News has built up to an average of about 200 hits a day. Some times of year have been busier than others, depending on how much is going on out there in footy land - but overall, stats suggest that a core readership is developing of regulars who check by a couple of times a week.
One interesting statistic is where some of the readers seem to be coming from...
At a glance -
- In 2004, the biggest chunk of hits came from Australian servers, with the USA holding second place with only around 60% the number hits of the Aussies.
- In 2005 however, the Americans have almost drawn level. The Australians and Americans together form over 75% of World Footy News readership.
- Third place has consistently been held by visitors from Canada, however they are outnumbered almost five to one by the Americans.
- New Zealand and the European nations with established leagues are represented quite strongly, as one might expect. There appears however to be regular readership in China, the Netherlands and Portugal - China providing more readers than any country except Australia, the United States, Canada, Great Britain and Ireland.
- Holland and India provide the most readers from countries without a (confirmed!) active league. They both beat the Swedes, who have multiple active teams and regional competitions.
- In 2004, approximately 78% of readers typed the address directly into their address bar. Around 20% followed links from other sites and only a small number arrived via search engine.
- In 2005, readers accessing the page directly have stayed at just under 80%, with the links losing ground to the search engines, now only leading 15%-5%.
If you're a reader from an 'unusual' location - World Footy News wants to hear from you! If you're in Portugal, Holland, China or anywhere else that we don't know of a league, post a comment and tell us what contact you have to footy and how you came upon the site.
Thanks and keep reading!! - From the team at World Footy News.