Matthews urges support for international footy
- Sunday, September 21 2008 @ 05:21 pm ACST
- Contributed by: Brett Northey
- Views: 3,742
The AFL's General Manager of National and International Development, David Matthews, has written a piece for the Melbourne newspaper the Sunday Age, urging (and thus effectively justifying) support for international Australian football. He notes that "People tend not to remember opportunities missed as much as opportunities that failed", which is an acceptance that by promoting international footy there is a risk of criticism if it fails - but that the football community should try anyway.
It's a continuing theme from Matthews, who has put forward a strong case on several occasions, and has over-seen the AFL's practical efforts. Although the support so far rolled out by the AFL remains somewhat uneven, there's no doubt the last three or four years have seen a tremendous increase in their commitment to international football. Although the article has nothing new to our regular readers, it's great to see the message in such a major Australian paper.
The article is AFL needs to seize opportunities to make inroads at home and abroad and is also re-produced below.